New Software Will Help Event Organizers Measure Effectiveness of Conferences and Events
SAN DIEGO, CA – February 1, 2010 – The Active Network, Inc. (Active), a leading provider of application services technology and marketing solutions for community service and participatory sports organizations, today announced that it has acquired substantially all of the assets of Channel:1 Corporation (Channel: 1), a premier provider of onsite event management software solutions. With the integration of Channel:1, ActiveEvents, a division of the Active Network, will expand its current product suite and provide new event management technology to track attendee participation and allow event organizers to better measure the effectiveness of their conferences, meetings and tradeshows.
Channel:1, based in Wilton, CT, brings over 11 years of experience providing enterprise software solutions to manage events for Fortune 1000 companies. Their technology, including lead management solutions, RFID attendance tracking technology, handheld conference guides, and real-time feedback and polling tools, allows event planners to obtain valuable reports on event activity and facilitate rapid distribution of leads to sales systems.
“We are thrilled to have the opportunity to team up with a company that offers an unrivaled selection of event management software,” explained JR Sherman, CEO of Channel:1. “We look forward to providing increased value to our customers by delivering a comprehensive event management platform.”
“Our technology combined with Channel:1’s efforts, will provide event organizers with a seamless solution to manage leads and evaluate the success of their event investments, something that is critical in a challenging economy,” explained James Lonsdale-Hands, general manager of ActiveEvents. “The acquisition reaffirms our commitment to providing a single and flexible end-to-end event management solution set for corporations of all sizes, and creates significant growth opportunities for Active.”
In January of 2008, Active became one of the nation’s largest providers of event management software with the acquisitions of RegOnline and WingateWeb. The company’s ActiveEvents division facilitates online registration, audience acquisition and event and attendee management for more than 150,000 events around the globe. For more information please visit www.ActiveEvents.com.
About Active Network, Inc.
Active Network delivers integrated technology solutions, marketing services and online media properties that encourage and enable participation in activities and events. For more information, please visit www.ActiveNetwork.com.
Dana McKeithen, Active Network, Inc.
Dana.McKeithen@activenetwork.com or 858-964-3820